Your website should make people FEEL something.

If your website isn’t attracting and keeping an audience, it’s likely because it lacks an emotional connection. Just like your favorite TV show or book keeps you coming back—because it makes you laugh, cry, or feel inspired—your website should create that same pull for your audience.

At House of Poppy Creative, our templates are intentionally designed to do exactly that: spark connection and keep visitors engaged.

That’s why we created the F.E.E.L. Framework: a blend of heart and strategy that helps you create a website that connects and converts:

Flow * Emotion * Experience * Lead